for the right to run an IPL franchise? And only for 10 years. And for Pune.
To put that in perspective, Reliance will pay around Rs 500 crores for the Mumbai franchise for the 10-year period that started in 2008. And when bought, the franchise was assured of having Sachin Tendulkar on its roster (the fees didn't include his pay).
On the other hand, a consortium of five will pay 1500 crores for the Kochi franchise. Now, assume if these five had an equal stake in the franchise, their individual shares towards the franchise rights would approximately be the same as the combined share of all the owners of the Jaipur franchise (Rajasthan Royals).
The Sahara Group bought the Pune franchise. What surprises a bit is the description - The biggest patron of sports in the country - that Cricinfo gave the group. Sahara is the main sponsor of the national cricket and hockey teams and several tournaments such as the national championships of wrestling, archery, boxing and shooting. It supports many bright young sportspersons, especially promising individuals in of wrestling, archery, boxing and shooting. But still in terms of numbers, won't an Air India or Indian Railways beat them hands down in terms of number of sportspersons on their payrolls, tournament participation, sporting infrastructure etc. Or does the sponsorship of national teams turn it in Sahara's favour? But is that patronage or smart marketing?
Many more thoughts on the new franchises, we shall post the same over the next few days.
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Sunday, March 21, 2010
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